In my media product I have tried to represent the "Indie" stereotype, which are often portrayed in magazines such as Kerrang!, NME and MOJO. This is because these three magazine represent the music genre "Indie rock 'n' roll" effectively, in that the styles of the magazine match this particular stereotype i.e the models, costumes, font, colours and layout.
"Indie" people are generally recognized as people who wear soft toned clothes such as red, navy blue, mustard, maroon, black or white. They also tend to keep clothes basic and not "flashy". So baggy shirts, polo shirts, jeans, chinos and cardigans all fit the genre and their overall stance is seen to be laid back. They are also seen as people who enjoy classic icons (that tend to be based in Britain) such as vinyl's, classic mini coopers, red telephone boxes, red London buses and "artistic" pictures which means they can be seen as random.
Throughout this genre, male's are seen to be the dominant gender and are seen more often than females. Throughout my research I looked into the front covers of indie magazines and checked to see what gender the front cover models were, the majority of them are male's which is what I decided to do with my magazine.
In terms of the genre itself, Indie styled people and music tend to deviate from its origin "rock", in that the music uses the same instruments yet the music is slower and calmer.
Throughout my product I have successfully been able to replicate the Indie genre through the choice of my models, costumes, settings and props. I did this through using an Indie colour scheme (Purple and mustard on one model and white with mustard on the other, with the front cover being against a red brick background). I've used a single male model on the front cover to illustrate the male's dominance throughout the genre. I have also done this by having the models eye line high up on the photo along with his eyes being distant from the magazine focus itself.
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